A new AI video generator from ByteDance faces strong backlash. Hollywood groups condemn its capabilities. They claim it infringes on copyright. Unauthorized use of creative work is a major concern.
Hollywood’s AI Concerns Ignite
ByteDance, the company behind TikTok, launched Seedance 2.0. This new AI tool generates videos from text prompts. It produces high-quality results quickly. However, Hollywood organizations are not impressed. They say the tool “blatantly” violates copyright. It also uses actors’ likenesses and voices without permission.
The Motion Picture Association (MPA) voiced strong objections. They stated Seedance 2.0 engaged in massive unauthorized use of U.S. copyrighted works. Charles Rivkin, MPA chairman and CEO, emphasized this point. He stated ByteDance disregards copyright law. This law protects creators and jobs. Rivkin urged ByteDance to stop these activities immediately.
Talent Unions Join the Condemnation
The actors’ union, SAG-AFTRA, also condemned Seedance 2.0. They stand with Hollywood studios. The union highlighted the unauthorized use of members’ voices and likenesses. This practice is unacceptable. It harms the ability of human talent to earn a living. SAG-AFTRA stated the tool disregards law and ethics. Responsible AI development is lacking here.
Screenwriter Rhett Reese shared concerns. He wrote the “Deadpool” movies. Reese posted online that it’s “likely over for us”. His comment followed a viral Seedance 2.0 video. It showed AI versions of Tom Cruise and Brad Pitt. This shows the potential impact on creative professionals.
ByteDance’s Stance and Context
ByteDance has responded to the criticism. The company stated it respects intellectual property rights. They also said they are strengthening safeguards. These steps aim to prevent unauthorized use of IP and likenesses. Seedance 2.0 is currently available only in China. It is in a limited test version.
This controversy arises following a significant deal. ByteDance recently finalized divesting majority ownership of TikTok’s U.S. operations. This move aimed to address national security concerns. The restructuring involved creating a new U.S. joint venture. However, the underlying issues around AI and intellectual property persist. This news is a trending topic. This news is a major development for hollywood.
Broader Implications of AI in Hollywood
The Seedance 2.0 issue is part of a larger debate. Generative AI tools are rapidly advancing. They challenge existing copyright frameworks. Hollywood groups worry about AI’s impact on creators’ livelihoods. Such tools can replicate voices and likenesses. This raises questions about consent and compensation.
The outcome of these disputes could shape AI’s future use in entertainment. It highlights tensions between innovation and rights protection. Legal experts suggest these cases will influence AI video systems. The industry faces a difficult road ahead. The trend shows AI tools offer powerful creation capabilities. However, they also create significant ethical and legal challenges. This news is a major development for hollywood.
