SEOUL – Rosé, the acclaimed artist from the global phenomenon Blackpink, has achieved a significant milestone on the prestigious Billboard Hot 100 singles chart. Her collaborative track with Grammy-winning artist Bruno Mars, titled “APT.,” has officially become the longest-charting K-pop song in the history of the prominent U.S. music ranking.
This week, “APT.” holds the No. 24 position on the chart, marking its remarkable 34th consecutive week within the top 100. This sustained presence sets a new benchmark for K-pop longevity on the chart, surpassing the previous record of 33 weeks held by “Who,” a single by BTS member Jimin.
Chart Performance and Historical Context
The journey of “APT.” on the Billboard Hot 100 has been notable since its release. The vibrant collaboration debuted strongly at No. 8 on the chart, signaling immediate public and critical interest. Its ascent continued, ultimately reaching its peak position at No. 3 in January. This peak ranking is particularly significant as it represents the highest placement ever achieved by a K-pop solo artist on the competitive chart, solidifying Rosé’s status as a leading figure in the genre on the international stage.
The Billboard Hot 100 is widely regarded as one of the most definitive measures of musical popularity in the United States, factoring in sales, streaming, and radio airplay. A song’s ability to remain on this chart for an extended period, especially for 34 consecutive weeks, underscores its broad appeal and consistent engagement with listeners across various platforms. The achievement of “APT.” highlights the expanding global reach and enduring popularity of K-pop artists and their music in major Western markets.
The Impact of “APT.”
“APT.,” characterized by its catchy melody and dynamic production, is a product of the creative synergy between Rosé and Bruno Mars. The song’s success is a testament to the power of high-profile international collaborations and their potential to resonate with diverse audiences worldwide. Its sustained chart performance speaks to more than just an initial splash; it indicates a deep connection with the listening public that has kept the track relevant and popular week after week.
Surpassing a record previously held by a fellow K-pop titan like Jimin of BTS further illustrates the growing presence and competitive success of South Korean artists on the global music landscape. It marks a continuous evolution and expansion of K-pop’s influence beyond its traditional fanbase.
Looking Ahead: Blackpink’s Return
Adding to the excitement surrounding Rosé’s individual achievements, fans are also anticipating her reunion with her Blackpink bandmates Jennie, Lisa, and Jisoo. The quartet is set to embark on their upcoming “Deadline” world tour, which will commence with two highly anticipated concerts in Goyang, Gyeonggi, on July 5 and 6. These performances will mark the group’s first full-stage appearance together in one year and 10 months, following the conclusion of their immensely successful “Born Pink” world tour in September 2023.
The return of Blackpink to the stage is expected to draw significant global attention, further cementing the group’s status as one of the most influential music acts of the current era. Rosé’s record-breaking success with “APT.” provides a compelling lead-in to this group activity, showcasing the continued momentum and artistic output from the members both individually and collectively.
Rosé’s achievement with “APT.” on the Billboard Hot 100 is not merely a statistical milestone but a significant moment reflecting the increasing penetration and sustained impact of K-pop within the mainstream global music industry. It underscores her prowess as a solo artist while building anticipation for her future endeavors, including the highly anticipated return of Blackpink to the concert stage.